Lead Product Marketing (all genders)
ABOUT YOU SE & Co. KG · зарплата не указана · Hamburg, HH, Germany · сайт компании · опубликовано 13 апреля 2026 г.
Описание вакансии
SCAYLE is one of the fastest-growing enterprise commerce platforms in the world, enabling brands and retailers to realize their D2C ambitions. SCAYLE stands for innovation, international collaboration, and a strong focus on data. We believe that stepping outside of our comfort zone and making bold decisions is key to growing both professionally and personally. Instead of seeing problems as obstacles, we approach them as opportunities to find better solutions. We work in an environment that encourages flexibility, creativity, and continuous development. What drives us is the shared motivation to make an impact and actively shape the future of eCommerce.
Develop go-to-market strategy for enterprise and B2B audiences
Craft clear, compelling messaging, positioning, and product narrative that differentiates products and features by understanding customer needs, product roadmap, market trends, and competitive forces
Produce sales enablement materials, case studies, playbooks, and pitch decks to drive adoption
Launch and optimize market programs by aligning Product, Marketing, Sales, and Support, defining target segments, key messaging, and distribution plans
Build business cases for marketing initiatives, define KPIs, set targets, and collaborate with Finance and Data teams to track metrics like LTV and CAC and report impact weekly, quarterly, and annually
Support annual marketing planning, track progress against objectives and generate ideas to close gaps and scale growth
Analyze market trends, competition, and customer data to optimize GTM strategies
Minimum 6 years in product marketing, marketing, or product roles, ideally in B2B SaaS
Strong understanding of enterprise customers and complex sales cycles
Proven experience developing messaging, positioning, and enablement materials
Ability to translate technical features into business outcomes
Analytical mindset and data-driven decision making
Excellent communication skills with strong attention to detail
Self-starter with hands-on mentality in fast-moving, high-growth environments
Main Benefits
Flexible working times
40% discount on our ABOUT YOU online shop
Fresh fruits + drinks everywhere
Language courses (German & English)
Free sports courses & reduced price for Wellpass membership
Subsidized public transportation ticket
Free choice of hardware and operating system (Mac, Windows, Linux) also for private usage
Modern office in the city center of Hamburg
International working environment and English as company language
Agile work environment and cross-functional teams
Dog-friendly office
Professional training
Company pension plan
Help in relocation and VISA process
(Benefits may vary depending on location)
Simply apply online via our career page - we will get back to you as soon as possible!
A Place Where You Can Be You
We take it as our responsibility to create an environment where everyone feels welcome, exactly as they are.
Different backgrounds and perspectives make us stronger and shape our culture in ways that matter.
What we stand for internally, we stand for as a brand: acceptance, inclusion, and a fairer approach to fashion.