Director of Partner Marketing

Cresta unlocks the true potential of the customer experience, turning every conversation into a competitive advantage. Cresta’s unified AI platform combines conversational AI agents, real-time human agent augmentation, and comprehensive conversation intelligence to drive revenue and efficiency gains across every channel. The world’s leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power world-class customer experiences every day. 
Born from the Stanford AI Lab, Cresta has raised more than $270 million from the world’s leading investors, including a16z, Greylock, and Sequoia. Cresta’s leadership includes some of the leading minds in AI today. Our CEO, Ping Wu, founded and led Google's Contact Center AI and Vertex AI platforms before joining Cresta to build the future of AI-driven customer experiences.
Over the next few years, AI is going to redefine how people all over the world interact with businesses every day. Come build that future at Cresta.
 
ABOUT THE ROLE:
We are looking for an exceptional Director of Partner Marketing to build and lead Cresta’s partner marketing function from the ground up. In this highly visible role, you will own the strategy and execution of scalable partner marketing programs that accelerate partner-sourced and partner-influenced pipeline across ISVs, systems integrators, GSIs, cloud marketplaces, and strategic alliances. You will serve as a key architect of one of Cresta’s fastest-growing and most strategic go-to-market channels, with direct impact on pipeline, revenue, and category positioning.
RESPONSIBILITIES:
Own the vision, strategy, and execution of Cresta’s global partner marketing function, building scalable programs that drive partner-sourced and partner-influenced pipeline
Design and operationalize a partner marketing model that supports multiple partner types, products, segments, and geographies
Develop partnership-specific messaging frameworks, joint value propositions, and supporting collateral that enable partners to effectively position and sell joint solutions
Partner closely with partner enablement to create and govern enablement programs, content hubs, and self-serve resources that support partner success
Analyze partner pipeline performance and win/loss dynamics to identify gaps, remove roadblocks, and unlock new growth opportunities across the partner ecosystem
Provide a data-driven point of view to influence product roadmap priorities based on partner feedback, deal insights, and market opportunity
Establish KPI frameworks, dashboards, and operating cadences to measure partner marketing impact and inform decision-making
Collaborate with RevOps and IT to evolve CRM, PRM, and marketing automation workflows that support partner motions at scale
Act as a cross-functional leader and connector across sales, marketing, product, and partnerships to ensure tight GTM alignment
QUALIFICATIONS:
8+ years of experience in partner marketing within a SaaS or B2B technology company
Proven success building and scaling partner marketing programs that drive measurable pipeline and revenue impact
Strong understanding of SaaS partner motions, including ISVs, SIs, GSIs, cloud marketplaces, and strategic alliances
Highly data-driven, with deep experience in pipeline metrics, attribution, ROI, and performance reporting
Executive-level communication skills with the ability to influence senior stakeholders across functions
Demonstrated ability to operate in ambiguous environments, build from zero, and scale programs as the business grows
Coachable, resilient, and highly motivated to drive outcomes
PREFERRED QUALIFICATIONS:
Experience in contact center technology or customer experience software
Experience in hypergrowth startups or scale-up environments
Background experience in product marketing or solutions marketing
PERKS & BENEFITS:
We offer a comprehensive and people-first benefits package to support you at work and in life:
Comprehensive medical, dental, and vision coverage with plans to fit you and your family
Flexible PTO to take the time you need, when you need it
Paid parental leave for all new parents welcoming a new child
Retirement savings plan to help you plan for the future
Remote work setup budget to help you create a productive home office
Monthly wellness and communication stipend to keep you connected and balanced
In-office meal program and commuter benefits provided for onsite employees
Compensation at Cresta:
Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location-based pay that reflects the market and what each individual brings to the table.
The posted base salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.
Salary Range: $180,000 - 220,000 + Equity