Digital Marketing Specialist

Key Responsibilities
Develop and execute digital marketing strategies to generate qualified leads
Manage SEO initiatives and improve organic performance
Plan and optimize Google Ads campaigns
Own HubSpot automation, workflows, and CRM management
Build landing pages using HTML and CMS tools
Manage WordPress website
Analyze performance using analytics tools
Create assets using Canva
Collaborate with sales to align GTM efforts
Propose marketing campaigns to SVP of Growth
Manage and monitor campaign performance and report findings and recommendations to SVP of Growth
Other tasks relevant to the role, as assigned by the Manager